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Google is known for moving with the times. The most recent update that Google has brought about for its users is its Mobile Update which became effective since 21st April 2015. According to the latest update, website owners who want to maintain their rankings and profits need to ensure thatRead More…
Author: Himanshi Saini
Ten Simple Tricks to Reduce Abandoned Shopping Carts
In the past decade, E-commerce has spread its web across the globe. It has openly met the challenge of skeptics who believed that this form of trade would not catch on with the general populace. Little did they know that the convenience of home shopping would far outweigh the drawbacksRead More…
Top Ten Courier Companies in India for Ecommerce Websites
With E-commerce websites fast on the rise, courier service companies have also seen a sudden increase in their numbers. Delivering the shipments on time is one of the biggest part E-commerce services. Every E-commerce website is always on the lookout for a good delivery service that will deliver its productsRead More…
Top 5 Payment Gateways in India: Pick One for a Secure Online Selling Experience
The trend of online shopping is fast on the rise in India. As the days pass, customers depend more on online website for their wardrobe shopping needs and other services as well. It is only a matter of time before the web of online delivery spreads all over the country.Read More…
Top Ten CRMs: Pick the Right CRMs for Superior Customer Relations
A good CRM allows you to improve customer relations and build a targeted approach towards customer satisfaction and lead conversion. If you want your business to grow then you to come up with a collective strategy that can help you optimize customer outreach and create better conversion results. Here isRead More…
How to Increase the Speed of a WordPress Powered Website
A slow website is the dirt in your engine that will kill your car. Decreased website speed has a direct correlation with your conversion rate. Ignoring heavy loaded websites at the price of highly complex website designs is the worst mistake that any online entrepreneur can make. The internet wasRead More…
How to create mobile-specific ads on Google Adwords
At the beginning of the year 2013, Google announced to advertisers the world over that their enhanced marketing options would no longer include device specific campaigns. Whether this was a means to increase their revenue or it was a genuine attempt to increase mobile usage awareness, is still the heatedRead More…
6 Different types of Optimization Tools Necessary for Ecommerce Websites
The E-commerce division of websites is an entirely different category altogether. As a result, such sites require different kinds of optimization tools in order to become more accessible especially for their target audience. When it comes to engaging with their audience, e-commerce websites face many challenges. They have to recreateRead More…
Top Ten CDN Providers for Website Optimization
Website loading speed is the biggest factor that can drop your traffic. You can have the best website filled with relevant content, but if your website is taking time to load, then you have lost more than half of your traffic. Internet surfers are very impatient and even more easilyRead More…
WordPress 4.0: Is the new Version all that its perked up to be?
The much awaited WordPress 4.0 named “Benny” is finally midst our company. Its Beta testing had begun during the month of May 2014 and in roughly about three months we finally get to see the real thing. Development of WordPress in the past decade: WordPress entered the World Wide WebRead More…
Top Ten Email Marketing Software Ideal for Your Marketing Needs
Mass tweeting is too generic, and Facebook Campaigns are not fit for professional marketing. As such, Email marketing provides one of the biggest opportunities for website and business owners to ensure customer satisfaction and manage promotional campaigns. With the advent of smartphone culture, the bulk of the internet surfing populationRead More…
Google Analytics + Kissmetrics: The Perfect Combination for Website Optimization
Over the years, website optimization has become a huge concern for website owners. They are always on the lookout for ways to increase their conversion rates. Web analytic tools have become crucial for this process. Anyone who has surfed through the internet for web analytics solutions has heard of theRead More…