7 Reasons Why Your Landing Page Should Have an Explainer Video

When was the last time, you were online and had only a single tab/window opened in your browser? Not very recently, right? Like you, your website visitors tend to switch between multiple tabs when working/surfing online. Their attention span is as short as 8 seconds and they have little orRead More…

5 Productive Uses of Animated Whiteboard Videos

Animated whiteboard videos are very effective in putting across a complex/abstract idea in a simplified manner. This dynamic video communication format, in a way, provides the viewers with (animated) ‘visualization’ of a concept, and makes it easier for them to comprehend and retain the idea. The beauty of this communicationRead More…

Everything You’d Expect: 11 Benefits of Explainer Videos

We are approaching 2016. If you are still looking for reasons to have an explainer video, then here is a list of benefits that you could expect from having a high quality explainer video for your business. #1 Explainer Video is the perfect tool for audio-visually demonstrating or explaining yourRead More…

How to Choose an Explainer Video Production Company For Your Startup

Deciding to get an explainer video is much easier than choosing an explainer video production company that could beautifully metamorphose your message/concept into a memorable and engaging explainer video. So that you could wisely choose a video production company for your business, here is a list of parameters that wouldRead More…

6 Affordable Explainer Video Styles And How To Pick One For Your Business

With so many explainer video formats available, one is sure to get confused when trying to identify the most suitable format for communicating about a particular business entity. Here is a list of affordable animated explainer video formats and the communication purposes each is fit to solve best, by theRead More…

Storytelling: Why it’s Essential For Your Explainer Video

A Prevailing Misconception About Video Communication There is this misconception that has been prevailing, that your marketing message/idea would automatically sell just because it has been presented in a video format. There is no denying that video is a powerful medium of communication. But, unfortunately, it isn’t new anymore. PeopleRead More…

Explainer Video Script: There is More to it Than Just Words

Writing The Script A lot of us think, that writing an explainer video script is something, anyone with decent writing skills could do. This, unfortunately, is not true. Think of it this way- does a person really become a photographer, just because he owns a high end camera? Of courseRead More…

How To Decide Your Lead Character Representation, in Your Animated Explainer Video

  Telling a story through a video is surely an art.  But, when the underlying purpose of storytelling is bigger than merely entertaining people, and in fact is, to influence a targeted group of people to subscribe to the service/product being promoted through that particular video, then storytelling has toRead More…